LATEST NEWS ARTICLES

News

What goes into a name? Nothing it seems…

Posted by Gareth on May 25th, 2011

Coming up with a name for your new business is no easy feat. But why rush?

So many business names are (person who owns it) + (what they do). Some examples include Bob’s Plumbing, Jim’s Mowing, Fred’s Drainage.

BORING!

These names have no thought behind them. No sense of growth. What happens if Bob sells his business to Fred. Call it Fred’s Plumbing ..?

Don’t be ridiculous!

Come up with something catchy, something exciting. It really isn’t that hard, coming up with a good business name just requires a little bit of effort. Go and grab a dictionary, find a word that you like and join it with another word that you like.

That’s my two cents!



CASE STUDIES